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How to repair reputation online with the help of social networking

Date : 29th JULY, 2013

The online reputation of a person or a company or a particular brand is the most important thing now a day and it becomes even more important if you have online business. This is because the internet becomes the part of your business and internet identity is all build on the basis of your online reputation.


This is the most important thing to consider when you are expecting success in your life or in your business because if your online presence is not reputed then people will not prefer communication with you and if you are company then this would be highly disgraceful thing which will minimize the customer rates and if your online presence would not be repaired soon then there would be no other chances of gaining success in any field.


Usually the online reputation building task seems to be easier than repairing the reputation online. There is a way out for this. You can use social networking websites for it and this process would be easy and enjoying for you and this will effect quickly to maintain and repair your online reputation. Here I am sharing some tips for you to repair your reputation online with the help of social networking websites.


  • No matter what you post but it should be relevant and positive. Promote your services and share your stuff but do not make your profile miserable for your friends.
  • Keep a keen eye on your employees and workers and give them instructions for social sharing. It is the most important thing to consider that if a person that works with your company shares something on the social network, it should be good and in favor of your product. People will take it seriously and this should be necessarily handled with proper attention and care.
  • If someone tries to connect with you or talk to you regarding problem, complaint or general customer enquiry then you should treat him same and respectfully in these situations.
  • Handle your customer or any complainer patience fully and make him satisfied with the conversation. Think before you say anything and this conversation should be strictly professional and in favor of your company.
  • Build as many social media profiles as you can and fill your all information in them. Do not leave them incomplete. The social networking websites are most preferred method of many peoples to get in touch with their friends and they expect professional companies on social networks for easy dealing and conversation. This could be beneficial for you because a strong and complete social media presence would be a cause of appreciation for your company and this will help you to build new online relation between you and your future customers.
  • Do not just create social networking profiles, use them all and update them as much as you can. Updating is important for making your online social media presence positive for your company and this would be beneficial for the company business as well because this method can bring you some new clients of your industry and this will help you to build your future!
  • So many social networking websites are offering url modification feature for user profiles. For example: Facebook and LinkedIn etc. So, it is recommended for you to modify the automated numeric or alphabetic URL with your company name or your name. for example: Facebook.com/yourname
  • Create company or your own social media pages for even more benefits.
  • Link your personal website with all the social networking profiles and pages that will give your website some search engine optimization benefits and it is also an efficient publicizing way that will make your rankings high and would also effect on your online reputation.
  • Be aware of the posts and conversations about you or your company. If there is anything negative about your company or you then contact a complaining person and sort out the issue as soon as possible. Try to resolve the matter so that it could no longer spread negative content about you because it is the most harmful thing for your online presence.
  • When modifying your social accounts, make sure that you see all the settings. Visit on the privacy settings and take a look and make all the necessary changes. Generally people prefer default social network setting but it is not right attitude toward your online reputation. Change the setting in all the profiles while you create them.
  • And most importantly, if you have some social profiles that is incomplete or un managed then it is recommended for you to manage them and continue using them. If the page or profile is too unmanaged then you would need to delete it before starting a new page or profile. A company is one then there should not be two identities of it on same network.

Author bio: James is a well known marketing leader in UK who also works in a reputation management company. He also advices on online reputation repair for companies and the importance of same for building better name and fame in the markets.

 

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