The buying and selling of goods and services over the internet has redefined the entire shopping culture. E-commerce has grown from an experimental medium to a way of life.
Why online shopping?
71% of online shoppers report they were able to find better sales and discount offers online than offline.
One of the main reasons that people enjoy shopping online is because they can do so from the convenience of their home, park or office, at any time of the day. Moreover, one can browse through a collection of items, compare the prices from several vendors, and without being pestered by the over pushy sales staff.
Just like with everythign else, a successful e-commerce portal is defined by the detail put into it. Here’s a quick look at the points we keep in mind while designing an online shopping portal:
| Front-end features: | Back-end features: |
| Well laid out product details | Dashboard |
| Highilighting featured promotions | Administrator features |
| Sorting and filtering functionality | Multiple user provisions |
| Quick preview | META data control |
| Social media sharing options | Tracking code addition and editing |
| Dynamic shopping cart | Store management |
| Shipping cost calculator | Order management |
| Shipping options presentation | MIS / Reporting |
| Payment confirmation |
